ADDITIONAL PRIVACY NOTICES FOR GOOGLE SERVICES
The Websites use web services provided by Google. This information applies to all web services that we use on our Websites, which are offered by Google.
If you are a resident of the European Union, European Economic Area or Switzerland, or are otherwise subject to the jurisdiction of the same, these services are offered by Google Ireland Ltd. ("Google"), a company incorporated and organized under the laws of Ireland (registration number: 368047) with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland.
DATA PROCESSING OUTSIDE THE EUROPEAN UNION
Since Google operates servers around the world, it is possible that EU personal data will be transferred to Google, LLC, which is in the United States. Abiomed has concluded a data processing addendum that contains EU standard contractual clause which guarantee an adequate level of protection.
Google offers an opt-out mechanism for the web available here.
Please consult the applicable Website Cookie Notice for more information about the type of cookies and tracking technologies that we use on the Website and how to accept them and reject them.
WHAT INFORMATION DO WE COLLECT & HOW DO WE USE IT?
Google Analytics, a product of Google, collects information such as how often users visit the Websites, what pages they visit and what other sites they used prior to visiting. Google uses the data collected to track and examine the use of the Websites, to prepare reports on its activities and share them with other Google services. Google may use the data collected on the Websites to contextualize and personalize the ads of its own advertising network. Google’s ability to use and share information collected by Google Analytics about your visits to the Websites is restricted.
Google Web Fonts
The Websites use Google Web Fonts, which are provided by Google, for the uniform display of fonts. Please also note our general information on the use of Google services.
When a page on our Websites, your browser loads the required web fonts into its browser cache to display texts and fonts correctly. For this purpose, the browser you use must connect to Google's servers. This enables Google to know that our Websites has been accessed via your IP address. The use of Google Web Fonts serves a uniform and attractive presentation of our online offers.
If your browser does not support web fonts, a default font is used by your computer.
The Websites use the map service Google Maps via an API. Please also note our general information on the use of Google services.
To use the functions of Google Maps it is necessary to store your IP address. This information is usually transferred to a Google server in the United States and stored there. Abiomed has no influence on this data transfer.
The map service is started by active action on the part of the Website visitor and is regarded by Abiomed as consent to the transfer of data to Google.
Google reCAPTCHA is a service from Google that allows website operators to check whether a user on their site is a human or a bot. Our Websites use Google reCAPTCHA. Please note our general information on the use of Google services.
With the integration of the Google reCAPTCHA our Websites, your data is collected and stored by Google. Since we cannot prevent Google from beginning to collect and process data before you answer the reCAPTCHA request, we also ask for your consent to our use of the Google reCAPTCHA service in the context of our request for your consent to cookie use. The reCAPTCHA script will only be loaded if you give your consent. For security reasons we can only offer our service, in which the reCAPTCHA function is integrated, if you answer the reCAPTCHA request. If you do not wish to do so, you may contact us by using Abiomed’s Privacy Webform.
Google Tag Manager
We use the Google Tag Manager on our Websites. Google Tag Manager is a service of Google Inc. Please also see our general information on the use of Google services.
Google Tag Manager allows us to integrate various codes and services on our website in an orderly and simplified way. Google Tag Manager implements the tags or "triggers" the embedded tags. When triggering a tag, Google may collect information (including personal data) and process it. In doing so, Google may transfer the information to a server outside the European Union, including the United States.
In particular, the following personal data is processed by the Google Tag Manager:
- Online identifiers (including cookie identifiers)
- IP address
The Websites also use DoubleClick as part of Google Analytics (see above), which enables your browser to be recognized when you visit other websites. The information automatically generated by the cookie about your visit to the Websites is transferred to a Google server and stored there. Please also note our general information on the use of Google services.
The IP address is shortened by activating IP anonymization on this website prior to transmission within the member states of the European Union or in other signatory states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transferred to a Google server and shortened there. The anonymized IP address transmitted by your browser within the scope of Google Analytics is not merged with other Google data according to Google.
Google will use this information on our behalf to compile reports on website activity and to provide other services related to website use. This serves our legitimate interest in the optimal marketing of our website, which is why we also ask you for your consent as a legal basis for the use of the DoubleClick cookie within the scope of our above-mentioned cookie request. Google may transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. The data collected in this context will be deleted after the end of the purpose and use of Google DoubleClick by us.
The Websites use GA Audience, a service of Google Inc. ("Google”). Please also see our general instructions for using Google services.
Google AdWords Remarketing
The Websites use Google AdWords Remarketing, a service of Google Inc. Please also see our general information on the use of Google services.
We use Google Adwords to promote the Websites in Google search results and on third-party websites. When you visit the Websites, Google sets a remarketing cookie, which automatically enables interest-based advertising using a pseudonymous cookie ID based the pages you visit. If you withdrawal your consent obtained on our Websites or the use of Google AdWords Remarketing by us ends, the data collected in this context will be deleted.
Any further processing of data will only take place if you have consented to Google linking your web and app browsing history to your Google Account and using information from your Google Account to personalize ads you see on the web. In this case, if you are logged in to Google while visiting our website, Google will use your information, along with Google Analytics data, to create and define target audience lists for cross-device remarketing. For this purpose, Google temporarily links your personal data with Google Analytics data to form target groups.
WHAT IS THE LEGAL BASIS FOR PROCESSING?
When processing data from European Union data subjects using services provided by Google, Inc., the legal basis for processing your consent, as described in our Cookie Notice.